THE future of PR Looks Like Us

Post-mortem presentation

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I want to commend Daisy on her leadership of the Centennial PR and Communications Team work with CCPRF on its continuing work to advance our profession’s commitment to anti-racism, diversity and inclusion. Their innovative approach, outreach to the next generation of potential and diverse PR pros, and unique initiatives were meaningful. ‘The Future of PR Looks Like Us’ was inspirational, thoughtful, insightful and an important contribution to the public relations profession in Canada.

- Judy Lewis, Chair of CCPRF
Co-founder and partner of the award-winning firm Strategic Objectives

Awards

Awarded two 2021 Achieving Communications Excellence (ACE) Awards from the Canadian Public Relations Society Toronto chapter:

• Canadian Diversity, Equity and Inclusion Campaign of the Year - Gold: Recognized out of agencies, corporations and not-for-profits across the Greater Toronto Area
• Student Campaign of the Year, Executed - Gold: Recognized from among Toronto's post-graduate students

Podcast series and companion blogs

Season 6: The Future of PR Looks Like Us (Centennial College podcast)

Episode 1: PR's Diverse Past

Diverse figures of the past who have shaped public relations

• Podcast episode
• Companion blogs
  • Reflecting on PR's diverse past (Centennial College - The Future of PR)
  • The Future of PR Looks Like Us campaign (Institute for Public Relations)
  • Five things we learned from Black pioneers of public relations (Canadian Public Relations Society)
  • Reflecting on PR's diverse past (Rank My Internship)

Episode 2: PR's Diverse Present

Diverse voices of today's emerging professionals

• Podcast episode
• Companion blogs
  • Reflecting on PR's diverse present (Centennial College - The Future of PR)
  • The Future of PR Looks Like Us campaign: Leader perspectives on diversifying PR (Institute for Public Relations)
  • Five ways to become more mindful of DE&I as communications practitioners (Canadian Public Relations Society)
  • Reflecting on PR's diverse present (Rank My Internship)

Episode 3: The Future of PR and gce education

The Future of PR Looks Like Us

• Podcast episode
• Companion blogs
  • The Future of PR Looks Like Us (Centennial College - The Future of PR)
  • How an increasingly diverse PR industry is presenting more opportunities for new professionals (Canadian Public Relations Society)
  • The Future of PR Looks Like Us: Dreams and action for the industry (Rank My Internship)

Communications and PR: Let's talk
A virtual career chat (REPLAY)

Op ed piece

Co-written in response to the critics review of Amazon’s series, Flack

• ​Title: Opinion: Flack: A must-discuss about negative perceptions of PR
• Published Jan. 26, 2021 on Centennial College's The Future of PR blog

Read op-ed

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